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Agency lg2
February 05, 2018
Mindsparkle Mag
'Agency lg2 created the brand identity of a business that specialises in pet adoption and sells products for cats and dogs. As a proud partner of SPA de Québec, this next-gen pet store offers a vision of adoption that is both tender and playful. Continuous fluid lines of white, blue and sea green come together to fluidly depict a stylized cat here and a dog there. With the dots, these threads also serve as artful mapping of a pet's trajectory in a visual context designed to convey feelings of bonding and empathy and to shine a light on all the joys these little furries bring into our everyday lives.'
Credits: Agency lg2
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