Brand identity for midwifes practice

Verloskundigen Oosterpark is a small-scale midwifes practice in Amsterdam. This identity, designed by Anouk Moller, shows their character: down-to-earth, friendly & involved, contemporary. The new logo icon makes a reference to the park’s nature via the leaves swaddling the baby and the green colour palette, exuding a sense of calm, nature and positivity.

The majority of the photography on the website and bringing the midwifes’ beautiful work to life, was done by Barensenberken.

The photography of printed matter was done by Yvette Glasius.



Credits: Anouk Moller 

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