Graphic

Zapros Honey, designed by Yiaki design, is a company that specializes in high-quality honey, and the packaging of its products needs to reflect that. The design of the packaging is focused on creating a sense of immediacy and highlighting the nomadic beekeeping practices of the company. The use of black and white gives the packaging an austere character, while the metallic Pantone adds an element of prestige.

One of the key features of the packaging design is the depiction of the movement areas of the beekeeping process. This information is conveyed in a brief and elegant manner, emphasizing the nomadic beekeeping practices of the company. The branding and custom font also play an important role in the design, as they underline the product itself, which is honey.

The design of the packaging for Zapros Honey strikes a balance between immediacy and elegance. The use of black and white, metallic Pantone, and custom font all work together to create a sense of prestige and high quality, while the depiction of the movement areas of the beekeeping process provides important information about the company’s practices.