OlssønBarbieri designed the branding for Stavanger Ysteri – an urban cheese factory in the industrial city of Stavanger, on the west coast of Norway. By only using raw milk, Lise Brunborg honours the traditional recipes handed down through generations and brings to life the “terroir” of the milk. Lise’s approach to cheesemaking combines tradition and science, which positions her at the forefront of a growing movement towards local, organic food production. By bridging chemistry with a conscious connection to nature and farming, Stavanger Ysteri belongs to the future of food.
In recent years, Lise has established herself as one of the front runners of artisanal cheesemaking in Norway, and her cheeses are used by the best restaurants in the country. Five years in, she felt that her identity, packaging and website needed to align with the quality of her products and reflect her reputation. OlssønBarbieri were immediately fascinated by her passion and inspired by her mission to create a better future for the next generations of cheesemakers. As both tradition and innovation is important in Lise’s vision, they wanted to showcase this through a personal narrative that could become an integral part of the branding. The designers created a visual universe for Stavanger Ysteri that is inspired by Lise’s interest in mythology, philosophy and nature.