La Souche

MamboMambo designed La Souche – Brewed in nature

Rooted in a long-term vision and the values that characterize La Souche: warmth, diversity and love of nature.The new identity defines and establishes the brand foundations. It facilitates its recognition and consistency across all platforms.

To each beer its color!

Improving in-store brand recognition while retaining the roots of the old labels: the illustrations by FĂ©lix Girard. With the rebrand, there is now an easier differentiation between products and there is a more significant place for storytelling elements.


Credits: MamboMambo

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