ISM Bags

Justin, the founder of ISM Bags tells the story behind this beautiful project. “I started with a bag because it’s the one thing that’s always with me.

I needed something that could simply and safely hold my tech, not dozens of zipper pockets that go unused. Something I’d be proud to carry all day, without it costing a month’s rent. A bag that would keep me light, not drag me down. An everyday carry made with luxury materials, without being fragile.

Bags made for tech are highly functional. I focused on their utility and disregarded anything that could detract from it. Endless pockets for organization became a simple separate laptop compartment with padding and a premium YKK waterproof zipper.

After 82 tries, I had the digital designs and began to prototype.

Finding a great manufacturer though is difficult, like finding a diamond in the rough. After months of searching for the right fit, I was introduced to a factory that makes bags for some of the biggest luxury brands in the world, and they agreed to produce the next shipment.

Knowing that industry leaders were using the same manufacturer, I had all the confidence I needed to provide customers with the bag they deserved. Bags that are made by the same hands and sourced with nearly identical materials as major brands that cost 3x – 5x more.

And that’s what our products are all about; luxury quality without the luxury tax. Don’t take my word for it, try one out – each bag comes with a 30 day trial and a lifetime warranty.”

Published
07.11.2019

Credits: ISM Bags

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