Beautiful branding for Hofgut Adamstal, an events and gastronomy brand, created by New Office Design in Germany.
Beginning with agriculture in 1954, riding school, boarding house operation, restaurant and event area, the various businesses based in Hofgut Adamstal have been run as a family business of the Faust family for over 60 years.
After taking over the family-owned restaurant and the event area, the customer wanted a modern appearance that was independent and adequately represented the values, tradition and location.
The result is a logo, which is very independent in spite of the reduced appearance due to the punched-out horseshoe in the letter “D”, visible only at second glance. The corporate design relies on hand-drawn illustrations of plants and herbs that grow on the property and, together with the colourfulness, convey an impression of the location and its surroundings.