Creatives on the importance of sleep

As creatives, we often put so much focus on our work that we forget about the importance of a good night's sleep. We might think that staying up late and working through the night will help us get more done, but in reality, it's quite the opposite. Lack of sleep can have a serious impact on our creativity and productivity.

Today's case study is brought to you in collaboration with Snooze Project. Did you know that, according to a study published in the journal Sleep, sleep deprivation can impair our ability to think creatively, problem-solve, and make decisions? This is because when we're sleep-deprived, our brains don't have the chance to consolidate and process the information we've gathered during the day. As a result, our ability to come up with new ideas and think outside the box is severely compromised.

So, how do some of the world's most successful creatives ensure they get enough sleep? We were curious to know so together with Snooze Project we took a look at some of their sleeping routines:

Published
01.03 2023

Designer Jonathan Adler is a big advocate for getting a good night's sleep. He says, "I'm a big believer in good sleep, and I always try to get at least eight hours a night. It's important to me that I have a clear mind and a rested body so that I can be at my best during the day."

On the other hand, illustrator Julia Rothman believes that consistency is key when it comes to sleeping routines. She says, "I try to go to bed and wake up at the same time every day, even on weekends. It helps me stay in a rhythm, and I find that I'm more productive during the day."

Another designer, Jessica Walsh, stresses the importance of winding down before bedtime. She says, "I try to turn off my phone and computer at least an hour before bed. Instead, I'll read a book or do some gentle stretching. This helps me relax and prepare for a good night's sleep."

These routines are all great examples of how creatives prioritise their sleep. But what about the role of a good mattress in ensuring quality sleep? Snooze Project, a German mattress company, believes that a good mattress is crucial for a good night's sleep.

Their mattresses are designed with premium materials and innovations that help promote deep, restful sleep. For example the Original mattress has a supporting base layer that gives the mattress the necessary stability. Contour cuts also support the hips and let the shoulders sink a little further. The comfort layer of the mattresses only gives way where pressure is generated, adapts precisely to the contours of the body and thus ensures maximum sleeping comfort. You'll also be to able trial sleep on your new one Snooze Project mattress on a trial basis for up to 100 nights to test if it is a fit for you.

In addition to the physical benefits, Snooze Project's mattresses are also designed with sustainability in mind. For this reason, Snooze Project only work with production sites in Europe. The company strives to reduce all emissions that they and their products cause to the bare minimum. In addition, Snooze project compensate 100% of their remaining carbon footprint by supporting climate protection projects. Ultimately, getting enough sleep is essential for our physical and mental well-being. As creatives, we owe it to ourselves to prioritise our sleep so that we can perform at our best. With the help of Snooze Project's high-quality mattresses, we can ensure that we're getting the restful sleep we need to stay creative, productive, and healthy.

In conclusion, we hope this article has shed some light on the importance of sleep for creatives. Remember, a good night's sleep is not only essential for our health but also for our creativity and productivity. So, let's all take a cue from Jonathan Adler, Julia Rothman, and Jessica Walsh and prioritise our sleep routines. And if you're in the market for a new mattress, be sure to check out Snooze Project's super comfy mattress options.
 
 

"I'm a big believer in good sleep, and I always try to get at least eight hours a night. It's important to me that I have a clear mind and a rested body so that I can be at my best during the day." – Jonathan Adler

Credits: Snooze Project

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