Zooscope designed the identity and packaging for Aromayur, a new line of all-natural products by Hem Corporation; India’s leading perfumed incense company. The single stroke logo evokes wafting fragrance and resembles a seal to give the identity a luxe feel. The packaging illustrations use an underlying grid that adapts to different variants giving the company flexibility to launch fragrances. Custom artworks were made using scent ingredients to create a premium, natural and vibrant identity.